Portfolio
The silliest everyday annoyance — where do I put the text I just copied? — taken with a designer’s reflex. That’s how Vakepress was born: the micro-utility that shows up on right-click, does one thing and disappears.
The first seconds on a page decide whether the client gets what you sell, or bounces. How I rewrote the okNapoli hero so the message lands at once, with no ambiguity.
In-depth analysis of UX/UI patterns, responsive strategies and presentation modules of Apple's Logic Pro and MacBook Neo landing pages.
Building an ultra-light B2B landing page from scratch by steering AI with meticulous prompts: from brief to Netlify-ready React/Vite/Tailwind code.
The same step, choosing how to receive a refund, on Amazon and on Temu: one gives you a nudge and asks for confirmation, the other reopens a choice you already made. Measured on the Darkometer.
Even big companies make glaring UX mistakes. The risks of skipping Defensive UX: real cases from Adobe, Apple and Microsoft, and practical fixes.
Dark patterns are not all equal: there’s the prank, and there’s the machine built to make you leave money behind. A 1-to-9 scale, three zones and three guardians to measure them, and to know where to stop.
“One euro more? Doesn’t bother me.”
Maybe. But you’re not a statistical sample, and the numbers often say otherwise.
#4You really think your users are stupid?
If I were you, I'd start asking what you're getting wrong.
#3Seriously thinking of deploying on a Friday?
Drop it. Don't do it! Murphy is always ready to spring an ambush.
#2“Have you tried restarting it?”
Here's an absurdly simple fix that works — yet every single time it tears a little hole in the space-time continuum.
#1